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31 de March, 2020

IT Market: Outlook for 2020

THE IT MARKET ASSESSMENT IN THE LAST YEARS
The IT market has been playing a prominent role in the last decade and is nowadays an area of strong investment for the global development, differentiation and competitiveness of companies; as they prepare for increasingly digital futures.
In recent years, it has been proven that investment in IT truly fosters the development of companies, bringing process automation, improving the experience of consumers and thereby enhancing brands value. We have also seen the rise of “data” as one of the most precious assets of companies, and whose correct treatment and interpretation allows them to make more precise decisions and better control all organizational aspects, which is why data security is a crucial issue. In general, the deliverables in this market have become more amenable to integrate and automate in the underlying network, security, operational and collaboration systems that support the businesses (and that compelled them to enter a process of adaptation, performance and digital security).

2019 FOR CILNET
It was a challenging year of evolution for Cilnet, which is now part of a leading global group in the sector, Logicalis; it was also a year of transformation and reinforcement of our offer in Managed Services solutions, recurring offers and development based on Data Analytics on the solutions of our partners (always aiming to improve the outcome of our customers’ business, as well as improving their experience with our brand).

PROSPECTS FOR 2020
The market value will continue to rise and we anticipate greater widespread investment in the digital transformation process. Companies that have already started this process will continue to consolidate it and those that are more advanced may start thinking about the customization of the main platforms (network, data center, cloud, security) and applications to improve the experience/usage amongst their audiences (through defined platforms software, AI, Machine Learning and programming). With these market forecasts and the reinforcement of our offer, that includes: Managed Services, Cyber Security, Collaboration, Virtualization, Networking, Infrastructure, Data center, Cloud, Software Development and IoT; one of our goals for 2020 is to increase our market share.

TECHNOLOGIES THAT WILL MAKE A DIFFERENCE IN THE NEXT YEARS
The main technological areas that will make the difference in the markets are the Hybrid Cloud, IoT, Big Data and Cyber Security. In the broader picture, I think we are at an important crossroads between technological evolution and the social and philanthropic potential of technology. Working together (médium to long term), technological communities and social organizations will have the potential to achieve the next level of global innovation.

 

Note: The content of this article was derived from the interview conducted by Business.IT for the cover theme of the January 2020 Edition. Answers by Luis Lança (Cilnet Sales Director).